The World Premier Brown Swiss Sale was held October 1st at The Sale Pavilion, World Dairy Expo, Madison, Wisconsin. A large crowd of Brown Swiss enthusiast watched as Adam Fraley handled the auctioneer duties and Norm Magnussen read pedigrees. A sale average will be posted later and was not available at the time of posting this article. The sale average was an impressive $6,346.87 on 32 animals and choices. Buyers were from 13 states and Canada.
Topping the sale at $24,500 was lot 7 Cal-Cows Paris, selling in absentia. Paris is the number 3 PPR Heifer (08/25) with Genomics +4.4 PL +3.7 SCE +0.5 LIV +0.87UDC +718 CM$. Paris was born April 7, 2025 and is sired by Hilltop Acres P Prince OCS and from Richmond-FD Joplin ET V85 with 02/05 362d 3X 26,560 4.3 1151 3.5 947. Paris was consigned by Leila Calhoun, Corry, PA.
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Second high seller at $15,000 was lot 5 Blessing Garbro F Glenda ETV. Glenda won the Spring Calf class at the International Brown Swiss Show in Madison, Wisconsin at World Dairy Expo the day before the sale. Glenda was born March 19, 2025 and sired by Cutting Edge T Foremost from Cutting Edge C Gattinara ETV E90 with 02/09 365d 2X 28,210 4.8 1356 3.8 1071. 2nd dam Old Mill Tray Gilberta ET 2E-E93 the All American Yearling In Milk 2011 and HM All American Sr Best 3 Females Member 2011. 3rd thru 8th dams all EX cows with many earning All American honors. Glenda was consigned by Blessing Farms & Garrison Bros., Fort Wayne, IN.
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Third high seller at $12,400 was lot 6C Choice of 3 September female calves from VB Phantom Sinister E91 Res. All American Sr 3 Year Old 2024. 2 calves sired by Hilltop Acres Top Notch ET and 1 calf sired by H U Husers Hugh SG Ray. Sinister is backed by multiple generations of VG and EX cows. Lot was consigned by Voegeli Farm, Monticello, WI.
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Fourth high seller at $12,000 was lot 2 Jenlar Prince Waverly ETV. Waverly was born May 6, 2025 is +1.3PL +2.9SCE +1.2LIV +1.5DPR +1.23UDC, sired by Hilltop Acres P Prince OCS and is her dams, Jenlar Carter Waltz ETV All American Jr 3 Year Old 2019, 3rd highest PPR daughter. Waverly is backed by 6 generations of Ex dams with All American heritage. Waverly was consigned by Brianna Meyer, Chilton, WI.
Sale was managed by Brown Swiss Enterprises, Inc. Beloit, WI.